Advisory Services

Blue-chip companies are qualified as high-quality and usually large cap companies. These are very sound fundamental companies with solid track record of generating revenues. Typically, they are large companies that have been in business for many years and are considered to be very stable with their revenues which are growing consistently.

Our fundamental analysts follow a rigorous valuation methodology to choose the right blue-chip stock at the right buy point so as to enable you to maximize your portfolio returns.

The old rule of thumb states that you should subtract your age from 100, and that is the percentage of your equity portfolio which you should allocate in high growth (mid to small cap) stocks. The remaining percentage should be wisely invested in blue-chip stocks so as to keep a check on the downside risk thereby optimizing your portfolio returns. For example, if you're 30, you should keep 70% of your portfolio in high growth stocks and 30% in blue-chip stocks.